VAT Lowdown

In most cases, flyers and leaflets are free from VAT. However, there are a few exceptions:

• VAT is chargeable if your flyer or leaflet is used as a method of admission into an event (e.g. ‘Get in free with this flyer!’).

• VAT is chargeable if your flyer or leaflet is advertising a discount for something (e.g. ‘25% off your first visit with this leaflet’).

• VAT is chargeable if your flyer or leaflet has an area designed to be written on.

For the full details,visit HMRC at the following link https://www.gov.uk/government/publications/vat-notice-70110-zero-rating-of-books-and-other-forms-of-printed-matter/vat-notice-70110-zero-rating-of-books-and-other-forms-of-printed-matter